Mark Cuban: Listening to Customers Is Overrated
03:46 | 11.06.20 | TV-PG | CC
As Jordan Long and Liz Charm of cake stand company Surprise Cake tell the Sharks they're expanding into making the cakes as well, Kevin O'Leary says he thinks it's a bad idea. They say their customers have asked for it, and Mark Cuban says 'listening to your customers is way overrated.' Mark explains what feedback you should take from your customers here. From season 12, episode 4 of 'Shark Tank.' Watch 'Shark Tank' FRIDAY 8|7c on ABC, streaming, on demand, and Hulu.