The Businesses and Products from Season 17, Episode 17 of Shark Tank
In season 17, episode 17 of "Shark Tank," bold entrepreneurs step into the Tank to pitch inventive concepts, including wildfire and tornado-proof homes, cologne-infused body butter, an allergy-free café and specialized traction pads for athletes. Get the full details on the companies featured below.
HiberTec
HiberTec builds the world's first wildfire and tornado-proof homes. At the press of a button, HiberTech homes lower themselves into the ground and are fully protected until danger passes
Crowned Skin
Crowned Skin is changing the game in men's grooming with its signature body butter colognes—products that moisturize the skin while delivering powerful, head-turning fragrance. Designed for the modern man who wants to stand out, the brand has quickly grown into a cultural force, turning everyday routines into confidence-boosting experiences.
PowerSoul Cafe
PowerSoul Cafe is an Eat to Live fast-food brand redefining safe, inclusive dining—certified gluten-free, with vegan and keto options. Built for accessibility and convenience, PowerSoul operates 24 hours with drive-thrus and a 100% to-go model. The brand is focused on making safe, high-quality food consistently accessible to people with celiac disease and food allergies.
"At PowerSoul Cafe, I built the kind of place I wish existed—where people with celiac disease and food allergies can eat without fear. Eating safe food is a human right, and no one should have to live in constant paranoia about what they're eating. That belief is the foundation of everything we do." Dina Mitchell
STOMP Athletics
STOMP Athletics is a Colorado-based company that develops engineered, patented products for court-based sports, primarily basketball and volleyball. Its reusable traction mat is designed to enhance and restore traction for optimal athlete performance during games and practices. The product also helps reduce waste and lower costs by providing teams with a durable, long-lasting alternative to disposable traction solutions.
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