Local ice cream shop reinvents itself to stay in business
Sip ‘N Swirl, a local ice cream shop based in Little Falls, New Jersey, has been reinvented as a result of the ongoing pandemic. For Fred Hersh, manager of Sip ‘N Swirl, the challenge of keeping his staff employed and the business from collapsing meant they had to get creative and turn to different business ideas. The shop, which prides itself for their homemade cakes, ice cream sandwiches, and various desserts, is now available at local farmers markets and prepackages frozen dole whip for local bars. “I had to do something to keep this place going so we started a home delivery service selling ice cream, milk, and butter; from there we added to the menu,” said Jed Hersh, manager of Sip ‘N Swirl. In addi...
07.10.20 | 02:19 | CC