For the Roman family, owners of Gaby’s Bakery in New Brunswick, New Jersey, the traditional “Pan de Muerto” or “Bread of the Dead” is more than just a key element in the Day of the Dead festivities. For them it is part of their family legacy. Honoring their dead loved ones and reassuring them they are not forgotten is a duty that they celebrate and express every year through their baked bread of the dead, a custom celebrated in Mexico and throughout Latin America on November 1st and 2nd. The idea behind the “Pan de Muerto” and placing foods as an “ofrenda” or offerings is that the sweet scent of the bread and foods will guide the souls of their dead loved ones back home.